Presenting with impact
From complex information to a clear story that lands.
Great work deserves more than polite nods. Yet in many organisations, presentations overload the audience with detail, key messages get buried, and meetings end without a clear next step. The result is that strong ideas don’t translate into funding, go-aheads, or real uptake in practice.
Presenting With Impact is a practical training programme for research, R&D and data-driven teams who need their message to be understood and used.
You will learn how to turn complex insights into a clear story that fits your audience and setting, whether you are presenting to peers, management, industry partners, or policymakers.
The programme typically includes a hands-on workshop and, if needed, a follow-up session to apply the method to your real case and sharpen it with targeted feedback. You will leave with a sharp, strategic core message, a stronger opening, and a clear structure you can reuse, so your work is more likely to lead to funding, go-aheads and real uptake.
What you will learn
- Clarify your key message and tailor it to your audience and goal
- Build a strong structure that keeps attention and leads to a clear next step
- Turn complex content into slides that are clear, professional and easy to follow
- Deliver with clarity and handle interaction effectively
- Use AI tools (including our Pitch Assistant) to work faster and refine message and structure
Programme structure
Preparation
A short video module (15 minutes) to introduce the method and help you draft a first version, supported by our Pitch Assistant.
Workshop day (live)
- Reflect: define audience, goal and key message
- Structure: build a clear storyline that keeps attention and drives the next step
- Create: design clear slides and practise delivery and interaction
Optional try-out session (recommended)
Practise in a small group and rehearse with targeted, personal feedback on your real material.
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For whom
This training programme is designed for researchers, R&D teams, and other data-driven experts (e.g. engineers, analysts, innovation and policy teams) who need their message to be understood and used. Suitable for all disciplines and career stages.
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Format and timing
The programme can be organised on-site, online, or in a hybrid format. A typical set-up is a full-day workshop, followed by a 2-hour try-out in a small group (up to 5 participants) about two weeks later to rehearse with targeted feedback.
Prefer something shorter? We can also design the programme as a series of half-day sessions.
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Language
English or Dutch
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What’s included
- Handout and visual summary
- Access to the video module and the Pitch Assistant
- Option to purchase The Floor is Yours book at a discounted rate
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Approach
Customised: tailored to your context, audience, and setting.
Practical: participants work on their own material and leave with clear next steps.
Evidence-based: we combine storytelling and behavioural science with proven tools, including our Pitch Assistant to support message and structure.
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Our trainers
Our trainers are experienced facilitators with a strong background in research communication. We work with a shared method and quality standards, and we match the trainer to your setting and audience.
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About The Floor is Yours
We help research and data-driven teams turn complex expertise into clear communication that gets used. Since 2012, we have trained thousands of participants across universities, research institutes, companies and public organisations.
Official training partner of Nerdland Festival, the Flemish PhD Cup, and VIB Scientists on Stage.
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Contact
Do you have a question or would you like a no-obligation quote? Please use the form on this webpage.
Not sure what you need yet? Book a short call and we’ll propose the right format.
Also discover our other workshops
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Pitch your research
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Storytelling for Researchers
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Scientific Posters
How do you stand out in a room with a hundred scientific posters? We will explain, step by step, how to translate your core message into a clear and attractive poster. Success guaranteed!